Bluesky experiments with dislikes and 'social proximity' to improve conversations

Bluesky is adding a dislike button as a way to signal the kind of posts you don't want to see in your Discover feed. The experiment is part of several new ideas Bluesky is exploring to a improve conversations on its platform.The new experiments Bluesky is running are primarily built around the notion of "social proximity." The company says it's aiming to build a system that maps your place in a "social neighborhood" of "people you already interact with or would likely enjoy knowing." By prioritizing replies and posts from the people in your general "neighborhood," the company believes it can make conversations "feel more relevant...

Market Touch Signal is a free discovery window from Oy Market Touch Ltd. Practical intelligence, clear communication and useful digital ventures: https://market-touch.org/
Get In Touch

Market Touch Signal · Finland · international digital desk

+358 400 512311

info@market-touch.org

Follow Us
Flickr Photos
© 2026 Oy Market Touch Ltd. · Market Touch Signal